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Our best stories in store

EVERYONE TAKES PART IN OUR STORY

SAIL is 1200 employees sharing their talents and experience to enhance “their” store. Gone are the days of endless administrative procedures, we’d rather focus on the customer and allow every employee to contribute within a flexible structure.

WE ALL SHARE OUR STORIES

And we all share our passion. We communicate in a simple, straightforward manner with our colleagues, leaders and customers. Even if we seem a bit candid from time to time, it makes for much more exciting and natural conversations.

WE TAKE PART IN OUR CUSTOMERS’ STORIES

People coming into our stores have already made the decision to go on an adventure. We’re here to guide them with our knowledge and our personal experiences. We’re here to help them make their adventure legendary!

A GOOD STORY CAN ALWAYS BECOME BETTER

We do everything we can to be the best at what we do. We offer support and training to our employees because an expert never stops learning. In each store, the eight managers that supervise their teams use their knowledge and heart to inspire the success of all.

TOGETHER, WE TELL THE BEST STORIES

The stories we remember come from the heart and elevate us. SAIL is a company for us all, that’s why every person involved uses good judgement so that, in the end, everyone wins!

IN-STORE CHART

CASHIER
CUSTOMER SERVICE AGENT

SALES CONSULTANT

CLERK | WAREHOUSE

TEAM LEADER

DEPARTMENT MANAGER

ASSISTANT STORE MANAGER

STORE MANAGER

See the chart

IN-STORE CHART

IN-STORE CHART

Carey’s best story

Carey, Warehouse Manager at our Etobicoke location tells us a heartwarming story about what happened to her not long after she started working for SAIL.

Marc’s best story

Marc explains why he likes working at SAIL and tells us about the grand opening of the Quebec City location, of which he has been the Store Manager since 2008.

Derek’s best story

Derek, Sales Consultant for our Oshawa branch, tells us how his first experience at SAIL convinced him to apply for a job. For him, it’s more than just work, it’s a way to share his passion.

Inspired by our stories?

It’s your time to shine. Have an incredible fishing story? Got caught in an avalanche? Befriended a bear? We want to know.

Tell us your best story
Still have questions?

Makes total sense. Luckily, we have answers. View our FAQ section or contact a member of our staff directly.

Questions?